Pricing is the most impactful lever in your SaaS business. A well-designed pricing strategy can double your revenue without acquiring a single new customer.

Pricing Models for SaaS

type PricingModel = 'flat' | 'per-seat' | 'usage-based' | 'tiered' | 'hybrid'

interface PricingTier {
  name: string
  price: number
  interval: 'month' | 'year'
  features: string[]
  highlighted: boolean
}

const examplePricing: PricingTier[] = [
  { name: 'Starter', price: 0, interval: 'month', features: ['5 projects', '1 member'], highlighted: false },
  { name: 'Pro', price: 29, interval: 'month', features: ['Unlimited projects', '10 members', 'Analytics'], highlighted: true },
  { name: 'Enterprise', price: 99, interval: 'month', features: ['Everything in Pro', 'SSO', 'Dedicated support'], highlighted: false },
]

Psychological Pricing Tactics

Anchoring: show the most expensive plan first. Charm pricing: $29 converts better than $30. Decoy effect: add a middle tier that makes the target tier look best. Annual discount: show savings prominently. Social proof near the CTA.

Pricing Page Optimization

export function PricingPage() {
  const [annual, setAnnual] = useState(true)
  return (
    <div>
      <h1>Simple, transparent pricing</h1>
      <AnnualToggle annual={annual} onChange={setAnnual} />
      <div className="grid grid-cols-3 gap-8">
        {tiers.map(tier => (
          <PricingCard key={tier.name} tier={tier} price={annual ? tier.price * 0.8 : tier.price} />
        ))}
      </div>
      <FAQ section={pricingFAQ} />
    </div>
  )
}

A/B Testing Pricing

Test different price points, tier structures, CTA copy, and default toggle settings. Track impact on both conversion rate and revenue per visitor.

The Bottom Line

Pricing is part art, part science. The SaaS Landing Kit includes conversion-optimized pricing components. The Landing Page Bundle provides pricing layouts. The Subscription Hub handles billing logic. The Admin Dashboard Pro shows revenue metrics, and the Growth Analytics Dashboard measures pricing impact.